| ABOUT CARU Since its inception over 40 years ago, the Children’s Advertising Review Unit (CARU), a division of BBB National Programs, helps companies comply with laws and guidelines that protect children from deceptive or inappropriate marketing and ensure that, in an online environment, children’s data is collected and handled responsibly. CARU, the nation’s first Safe Harbor Program under the Children’s Online Privacy Protection Act (COPPA), monitors child-targeted media to ensure that advertisements are truthful, accurate, appropriate, and in compliance with applicable guidelines, including COPPA. When advertising or data collection practices are inconsistent with applicable laws or guidelines, CARU seeks change through the voluntary cooperation of companies and, where relevant, enforcement action. YOUR IMPACT The Vice President, CARU serves as the primary leader and spokesperson for CARU. With budgetary responsibility, you will lead a seasoned team of legal professionals and manage program development, innovation, and growth. Essential Duties and Responsibilities: o Lead children’s advertising policy development, case selection, case review, drafting of case decisions, negotiations with companies participating in the self-regulatory process, and CARU supporter acquisition and retention. o Oversee CARU’s COPPA Safe Harbor program including development of online privacy guidelines and best practices, acquisition and retention of members and pricing of services. o Oversee annual CARU conference and other programming o Maintain regular communication with CARU supporters including leading the planning and hosting of supporter council meetings o Develop and maintain an academic advisory board with relevant expertise in children’s advertising, marketing, and online privacy issues o Engage in effective coalition building o Develop and maintain active liaison with relevant state and federal government agencies, non-governmental organizations, and international policy organizations. Participate in relevant hearings, workshops, and conferences, and prepare position and comment papers for presentation to these bodies. o Lead professional team focusing on employee and program development and innovation. o Work with other BBB National Programs leaders to develop and maintain productive relationships that create opportunities for collaboration. o Review team-prepared written collateral including newsletters, activity reports, blogs, requests for information about case decisions, reports on various issues and consumer outreach. o Take a senior role in the planning of thought leadership, conferences, and events. o Collaborate with corporate departments on financial, marketing/communications, human resources, technology, and legal matters. o Management, budget, and cost center responsibility. Due to safety concerns resulting from the pandemic, we have shifted to a remote work model. Work location for this position is flexible, and we are open to a fully remote work arrangement. In the future (and regardless of work location), however, this position will require flexibility to travel as required for conferences and other events. | 
